Disney Launches Encanto La Familia Madrigal Collection
- Disney Animation Studios hit animated film, “Encanto” continues to reel in accolades; so, it’s no surprise Disney is unveiling the Encanto La Familia Madrigal collection.
- The collection, is inspired by the film’s core message—family, connection, and togetherness.
- Items range from fashion to accessories, all featuring vibrant colors and cultural designs reflecting the film’s diversity and its Colombian setting.
- Emilio Martinez, the merchandising manager for Disney Consumer Products, Games and Publishing (CPGP), is at the helm of this project.
The Realist’s Take
Disney is at it again, folks! Hoping this time it’s not just for the kids, but the whole darn family. From “Hakuna Matata” tees to “I’m a princess” tiaras, they’ve got us covered. Now, with the Encanto La Familia Madrigal collection, they’re going full on ‘color and culture’. So, prepare yourself for an eruption of “Mi Familia” sing-alongs and countless jovial family dinners with vibrant, cultural dishes from Ahola bowls to Tamales. After all, they don’t call it the happiest place on Earth for nothing! Oh, and never forget, just like the familia in Encanto, we are all ‘exceptionally ordinary’!
https://disneyparks.disney.go.com/blog/2023/09/disney-cast-member-creates-connection-with-new-encanto-merch/
