Highlights from the Walt Disney Company’s 100-year Celebration
- Today celebrates a century long journey of the iconic Walt Disney Company with storytelling and magical experiences at its core.
- Disney has initiated the Disney100 experience taking this celebration to the TikTok platform indicating a blend of the traditional and modern ways of entertainment.
- This online experience seeks to engage loyal Disney fans and attract new ones by offering a gateway to relive the many memorable Disney moments over the years.
- The one-of-a-kind experience, Disney100, allows TikTok users to explore, share, and indulge in Disney nostalgia through a montage of timeless Disney classics.
- The Walt Disney Company’s strategic move to maximize its reach through TikTok highlights its ability to evolve and adapt to the new-age digital landscape.
The Realist’s Take
So, the big, bad, and always kid-friendly mouse has hit the hundred-year mark and decided to throw a party on TikTok, the digital land of quirky dance moves and six-second wonders. I suppose that’s one way to whip the Gen Z into a Disney frenzy. Ah yes, the old-school charming Disney meets the new-age TikTok craze. It’s like watching Snow White penning her thoughts in a tweet or Mickey Mouse doing the floss dance. Mighty entertaining, I must say. So while Walt spins tales in his Magic Castle up in the sky, down here, we’re busy TikToking them. A perfect ode to the timeless appeal of Disney and its unstoppable quest to stay “hip”. The Disney100 experience on TikTok? Well, that’s the new “happiest digital place” on earth, folks!
https://disneyparks.disney.go.com/blog/2023/10/new-disney100-experience-debuts-on-tiktok/
